{"id":3,"date":"2026-07-18T06:11:35","date_gmt":"2026-07-18T06:11:35","guid":{"rendered":"https:\/\/messe-berlin.mx\/?page_id=3"},"modified":"2026-07-27T20:44:20","modified_gmt":"2026-07-27T20:44:20","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/messe-berlin.mx\/br\/privacy-policy\/","title":{"rendered":"Privacy notice"},"content":{"rendered":"<style>.kb-row-layout-id3_816be1-2e > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id3_816be1-2e > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id3_816be1-2e > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-xl, 4rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-lg, 3rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3_816be1-2e > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id3_816be1-2e > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id3_816be1-2e > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3_816be1-2e alignfull wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column3_a1cda3-3e > .kt-inside-inner-col,.kadence-column3_a1cda3-3e > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3_a1cda3-3e > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3_a1cda3-3e > .kt-inside-inner-col{flex-direction:column;}.kadence-column3_a1cda3-3e > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3_a1cda3-3e > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3_a1cda3-3e{position:relative;}@media all and (max-width: 1024px){.kadence-column3_a1cda3-3e > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3_a1cda3-3e > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3_a1cda3-3e\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3_952191-e8, .wp-block-kadence-advancedheading.kt-adv-heading3_952191-e8[data-kb-block=\"kb-adv-heading3_952191-e8\"]{font-size:var(--global-kb-font-size-xl, 3rem);font-style:normal;text-transform:capitalize;}.wp-block-kadence-advancedheading.kt-adv-heading3_952191-e8 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_952191-e8[data-kb-block=\"kb-adv-heading3_952191-e8\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_952191-e8 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_952191-e8[data-kb-block=\"kb-adv-heading3_952191-e8\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading3_952191-e8 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_952191-e8\">Messe Berlin Americas, S. de R. L. de C. V.<\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_d6575c-b7, .wp-block-kadence-advancedheading.kt-adv-heading3_d6575c-b7[data-kb-block=\"kb-adv-heading3_d6575c-b7\"]{font-weight:400;font-style:normal;font-family:Geologica;color:#000000;}.wp-block-kadence-advancedheading.kt-adv-heading3_d6575c-b7 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_d6575c-b7[data-kb-block=\"kb-adv-heading3_d6575c-b7\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_d6575c-b7 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_d6575c-b7[data-kb-block=\"kb-adv-heading3_d6575c-b7\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_d6575c-b7 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3_d6575c-b7\"><strong>Messe Berlin Americas, S. de R.L. de C.V<\/strong>. (hereinafter, \u201c<strong>Messe Berlin Americas<\/strong>\u201d), attaches great importance to data protection. This privacy and data protection notice provides information on the processing of personal data of\u00a0<strong>Messe Berlin Americas<\/strong>\u00a0employees; buyers or trade visitors; website visitors; visitors to trade fairs and events; customers who rent space or participate as exhibitors at trade fairs; suppliers; media and public relations contacts; and panelists or session participants. Information regarding specific processing activities will be provided separately.<\/p>\n\n\n<style>.kt-accordion-id3_096ab7-da .kt-accordion-inner-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:25px;}.kt-accordion-id3_096ab7-da .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-right-radius:20px;border-bottom-left-radius:20px;background:#cddcef;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kt-accordion-id3_096ab7-da > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{border-top:0px solid #f2f2f2;border-right:0px solid #f2f2f2;border-bottom:0px solid #f2f2f2;border-left:0px solid #f2f2f2;border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-right-radius:20px;border-bottom-left-radius:20px;background:#cddcef;font-family:Geologica;font-weight:200;color:#001e64;padding-top:20px;padding-right:15px;padding-bottom:20px;padding-left:15px;}.kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap .kt-blocks-accordion-icon-trigger:before{background:#001e64;}.kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger{background:#001e64;}.kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger:before{background:#cddcef;}.kt-accordion-id3_096ab7-da > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id3_096ab7-da .kt-blocks-accordion-header:focus-visible{color:#001e64;background:#c9dcf3;border-top:0px solid #878787;border-right:0px solid #878787;border-bottom:0px solid #878787;border-left:0px solid #878787;}.kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:before, body:not(.hide-focus-outline) .kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion--visible .kt-blocks-accordion-icon-trigger:after, body:not(.hide-focus-outline) .kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:before{background:#001e64;}.kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger, body:not(.hide-focus-outline) .kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger{background:#001e64;}.kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:before, body:not(.hide-focus-outline) .kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:after, body:not(.hide-focus-outline) .kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:before{background:#c9dcf3;}.kt-accordion-id3_096ab7-da .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible,\n\t\t\t\t.kt-accordion-id3_096ab7-da > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active{color:#001e64;background:#cddcef;border-top:0px solid var(--global-palette9, #ffffff);border-right:0px solid var(--global-palette9, #ffffff);border-bottom:0px solid var(--global-palette9, #ffffff);border-left:0px solid var(--global-palette9, #ffffff);}.kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:before{background:#001e64;}.kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger{background:#001e64;}.kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id3_096ab7-da:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:before{background:#cddcef;}@media all and (max-width: 1024px){.kt-accordion-id3_096ab7-da .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;}}@media all and (max-width: 1024px){.kt-accordion-id3_096ab7-da > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{border-top:0px solid #f2f2f2;border-right:0px solid #f2f2f2;border-bottom:0px solid #f2f2f2;border-left:0px solid #f2f2f2;}}@media all and (max-width: 1024px){.kt-accordion-id3_096ab7-da > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id3_096ab7-da .kt-blocks-accordion-header:focus-visible{border-top:0px solid #878787;border-right:0px solid #878787;border-bottom:0px solid #878787;border-left:0px solid #878787;}}@media all and (max-width: 1024px){.kt-accordion-id3_096ab7-da .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible,\n\t\t\t\t.kt-accordion-id3_096ab7-da > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active{border-top:0px solid var(--global-palette9, #ffffff);border-right:0px solid var(--global-palette9, #ffffff);border-bottom:0px solid var(--global-palette9, #ffffff);border-left:0px solid var(--global-palette9, #ffffff);}}@media all and (max-width: 767px){.kt-accordion-id3_096ab7-da .kt-accordion-inner-wrap{display:block;}.kt-accordion-id3_096ab7-da .kt-accordion-inner-wrap .kt-accordion-pane:not(:first-child){margin-top:25px;}.kt-accordion-id3_096ab7-da .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;}.kt-accordion-id3_096ab7-da > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{border-top:0px solid #f2f2f2;border-right:0px solid #f2f2f2;border-bottom:0px solid #f2f2f2;border-left:0px solid #f2f2f2;}.kt-accordion-id3_096ab7-da > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id3_096ab7-da .kt-blocks-accordion-header:focus-visible{border-top:0px solid #878787;border-right:0px solid #878787;border-bottom:0px solid #878787;border-left:0px solid #878787;}.kt-accordion-id3_096ab7-da .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible,\n\t\t\t\t.kt-accordion-id3_096ab7-da > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active{border-top:0px solid var(--global-palette9, #ffffff);border-right:0px solid var(--global-palette9, #ffffff);border-bottom:0px solid var(--global-palette9, #ffffff);border-left:0px solid var(--global-palette9, #ffffff);}}<\/style>\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-id3_096ab7-da kt-accordion-has-9-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-arrow kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"none\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-1 kt-pane3_705baf-91\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">1. Controller and data protection officer (Identity and address)<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3_ea457f-75, .wp-block-kadence-advancedheading.kt-adv-heading3_ea457f-75[data-kb-block=\"kb-adv-heading3_ea457f-75\"]{font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_ea457f-75 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_ea457f-75[data-kb-block=\"kb-adv-heading3_ea457f-75\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_ea457f-75 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_ea457f-75[data-kb-block=\"kb-adv-heading3_ea457f-75\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_ea457f-75 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_ea457f-75\"><strong>Controller<\/strong>\u00a0within the meaning of the Mexican Ley Federal de Protecci\u00f3n de Datos Personales en Posesi\u00f3n de los Particulares (<strong>LFPDP<\/strong>):\u00a0 Messe Berlin Americas, S. de R. L. de C. V., Axay\u00e1catl 33, Col. Ciudad del Sol. CP 45050 Zapopan, Jalisco. M\u00e9xico e-mail:\u00a0marketing-mbam@messeberlin-americas.com.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_767ee7-42, .wp-block-kadence-advancedheading.kt-adv-heading3_767ee7-42[data-kb-block=\"kb-adv-heading3_767ee7-42\"]{font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_767ee7-42 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_767ee7-42[data-kb-block=\"kb-adv-heading3_767ee7-42\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_767ee7-42 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_767ee7-42[data-kb-block=\"kb-adv-heading3_767ee7-42\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_767ee7-42 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_767ee7-42\"><strong><em>Data protection officer:<\/em><\/strong>\u00a0group data protection officer of Messe Berlin Americas (address: as before; e-mail:\u00a0daniel.ovalle@messeberlin-americas.com).<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-2 kt-pane3_5c76fc-13\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">2. Categories and sources of personal data<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3_0ff542-57, .wp-block-kadence-advancedheading.kt-adv-heading3_0ff542-57[data-kb-block=\"kb-adv-heading3_0ff542-57\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_0ff542-57 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_0ff542-57[data-kb-block=\"kb-adv-heading3_0ff542-57\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_0ff542-57 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_0ff542-57[data-kb-block=\"kb-adv-heading3_0ff542-57\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_0ff542-57 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_0ff542-57\">Depending on each individual\u2019s relationship with\u00a0<strong>Messe Berlin Americas<\/strong>, the following personal data will be processed:<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_38930d-57, .wp-block-kadence-advancedheading.kt-adv-heading3_38930d-57[data-kb-block=\"kb-adv-heading3_38930d-57\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_38930d-57 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_38930d-57[data-kb-block=\"kb-adv-heading3_38930d-57\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_38930d-57 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_38930d-57[data-kb-block=\"kb-adv-heading3_38930d-57\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_38930d-57 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_38930d-57\">Identification data, such as first name, last name, phone number, email address, marital status, date of birth, nationality, language, and identification document or professional accreditation document.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_b9880b-10, .wp-block-kadence-advancedheading.kt-adv-heading3_b9880b-10[data-kb-block=\"kb-adv-heading3_b9880b-10\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_b9880b-10 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_b9880b-10[data-kb-block=\"kb-adv-heading3_b9880b-10\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_b9880b-10 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_b9880b-10[data-kb-block=\"kb-adv-heading3_b9880b-10\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_b9880b-10 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_b9880b-10\">Professional and business data, such as the company\u2019s full name or corporate name, job title, industry, history of participation in trade fairs or events, the company\u2019s website, and the company\u2019s LinkedIn profile. The company\u2019s line of business may also be collected, as well as its business address (company address), including country or region, state\/province, and city.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_e71b65-d1, .wp-block-kadence-advancedheading.kt-adv-heading3_e71b65-d1[data-kb-block=\"kb-adv-heading3_e71b65-d1\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_e71b65-d1 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_e71b65-d1[data-kb-block=\"kb-adv-heading3_e71b65-d1\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_e71b65-d1 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_e71b65-d1[data-kb-block=\"kb-adv-heading3_e71b65-d1\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_e71b65-d1 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_e71b65-d1\">Trade fair and event participation data, such as registration, access category, credentials, tickets, session attendance, agenda preferences, participation in forums, press credential, or special buyers\u2019 programs.Trade fair and event participation data, such as registration, access category, credentials, tickets, session attendance, agenda preferences, participation in forums, press credential, or special buyers\u2019 programs.<br>Audiovisual identification data, such as image, voice, photographs, video recordings, broadcasts, or ambient recordings made within the exhibition venue or at digital or hybrid events.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_f58aba-58, .wp-block-kadence-advancedheading.kt-adv-heading3_f58aba-58[data-kb-block=\"kb-adv-heading3_f58aba-58\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_f58aba-58 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_f58aba-58[data-kb-block=\"kb-adv-heading3_f58aba-58\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_f58aba-58 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_f58aba-58[data-kb-block=\"kb-adv-heading3_f58aba-58\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_f58aba-58 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_f58aba-58\">Audiovisual identification data, such as image, voice, photographs, video recordings, broadcasts, or ambient recordings made within the exhibition venue or at digital or hybrid events.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_f5192f-01, .wp-block-kadence-advancedheading.kt-adv-heading3_f5192f-01[data-kb-block=\"kb-adv-heading3_f5192f-01\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_f5192f-01 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_f5192f-01[data-kb-block=\"kb-adv-heading3_f5192f-01\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_f5192f-01 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_f5192f-01[data-kb-block=\"kb-adv-heading3_f5192f-01\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_f5192f-01 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_f5192f-01\">Travel and eligibility data, when applicable to special programs for buyers or guests, such as proof of professional eligibility, itineraries, arrival and departure information, date of birth, travel documents, or equivalent data strictly necessary for the logistics of the program.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_7b0385-4f, .wp-block-kadence-advancedheading.kt-adv-heading3_7b0385-4f[data-kb-block=\"kb-adv-heading3_7b0385-4f\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_7b0385-4f mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_7b0385-4f[data-kb-block=\"kb-adv-heading3_7b0385-4f\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_7b0385-4f img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_7b0385-4f[data-kb-block=\"kb-adv-heading3_7b0385-4f\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_7b0385-4f wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_7b0385-4f\">For employees, sensitive personal data are collected, such as medical history, disabilities, diagnoses, treatments, information on medication use, psychometric or psychological assessments, information related to their financial situation and benefits, bank account number (CLABE) and bank for payroll deposits, salary payments, financial benefits, savings funds, contribution history with social security institutions, and tax information for invoicing purposes (federal taxpayer registry, tax regime).<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_949161-aa, .wp-block-kadence-advancedheading.kt-adv-heading3_949161-aa[data-kb-block=\"kb-adv-heading3_949161-aa\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_949161-aa mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_949161-aa[data-kb-block=\"kb-adv-heading3_949161-aa\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_949161-aa img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_949161-aa[data-kb-block=\"kb-adv-heading3_949161-aa\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_949161-aa wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_949161-aa\">The users themselves are the source of the personal data. In some cases, data may be obtained through another data subject by reference or recommendation. Information may also be obtained automatically or, in specific cases, transmitted through third parties (for example, when registration is performed by another person). Mandatory information is marked as such in online forms. Unless otherwise stated, in such cases the information is required for the conclusion of a contract or for access to a specific program. Individuals who provide information about third parties must ensure they have the data subject\u2019s authorization to provide the data to Messe Berlin Americas.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_03033d-a3, .wp-block-kadence-advancedheading.kt-adv-heading3_03033d-a3[data-kb-block=\"kb-adv-heading3_03033d-a3\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_03033d-a3 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_03033d-a3[data-kb-block=\"kb-adv-heading3_03033d-a3\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_03033d-a3 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_03033d-a3[data-kb-block=\"kb-adv-heading3_03033d-a3\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_03033d-a3 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_03033d-a3\">Some data may be processed through third-party platform services operated on behalf of Messe Berlin Americas (such as Stripe, Swapcard, and Salesforce). Their privacy platforms are available at:<br><a href=\"https:\/\/stripe.com\/mx\/legal\/privacy-center\">https:\/\/stripe.com\/mx\/legal\/privacy-center<\/a><br><a href=\"https:\/\/www.swapcard.com\/legal\/privacy-policy\">https:\/\/www.swapcard.com\/legal\/privacy-policy<\/a><br><a href=\"https:\/\/www.salesforce.com\/company\/legal\/privacy\/#privacy-statement\">https:\/\/www.salesforce.com\/company\/legal\/privacy\/#privacy-statement<\/a>.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_51c78e-ec, .wp-block-kadence-advancedheading.kt-adv-heading3_51c78e-ec[data-kb-block=\"kb-adv-heading3_51c78e-ec\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_51c78e-ec mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_51c78e-ec[data-kb-block=\"kb-adv-heading3_51c78e-ec\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_51c78e-ec img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_51c78e-ec[data-kb-block=\"kb-adv-heading3_51c78e-ec\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_51c78e-ec wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_51c78e-ec\">Stripe, Swapcard and Salesforce process information for Messe Berlin Americas. Pursuant to Stripe\u2019s privacy policy it provides platforms to process payments on behalf of its clients, in this case Messe Berlin Americas. According to Swapcard\u2019s privacy policy it is \u201ca group company, that provides an event engagement platform (the \u201cPlatform\u201d). [Their] Platform empowers event hosts to create unique event experiences, accessible by registered individuals (attendees) and by participating businesses (exhibitors). The Platform is then helping attendees and exhibitors connect, share content and grow their professional network before, during and after events and as part of the communities they belong to.\u201d\u00a0 On the other hand, Salesforce provides CRM\u2019s services for Messe Berlin Americas. These companies are external service providers which process the personal data on behalf of Messe Berlin Americas (\u201cperson in charge\u201d as defined in Art. 2 XII LFPDP) (legal basis: Arts. 2 XII, 6, 7, and 9 LFPDP). They are bound to Messe Berlin Americas by a contract and are obliged to process data exclusively within such agreement and for the purposes revealed herein.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-3 kt-pane3_10a12b-29\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">3. Purposes and legal basis of processing<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3_097153-3b, .wp-block-kadence-advancedheading.kt-adv-heading3_097153-3b[data-kb-block=\"kb-adv-heading3_097153-3b\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_097153-3b mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_097153-3b[data-kb-block=\"kb-adv-heading3_097153-3b\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_097153-3b img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_097153-3b[data-kb-block=\"kb-adv-heading3_097153-3b\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_097153-3b wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_097153-3b\">For purposes of this notice and based on Article 6 LFPDP,\u00a0<strong>Messe Berlin Americas<\/strong>\u00a0will process your personal data for the following primary purposes, which are necessary for the legal relationship or for the provision of services, activities, and trade fair operations:<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_4398c9-bf, .wp-block-kadence-advancedheading.kt-adv-heading3_4398c9-bf[data-kb-block=\"kb-adv-heading3_4398c9-bf\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_4398c9-bf mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_4398c9-bf[data-kb-block=\"kb-adv-heading3_4398c9-bf\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_4398c9-bf img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_4398c9-bf[data-kb-block=\"kb-adv-heading3_4398c9-bf\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_4398c9-bf wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_4398c9-bf\">1. In the case of buyers and participants in buyer programs:<\/p>\n\n\n\n<ul style=\"font-size:16px;font-style:normal;font-weight:400\" class=\"wp-block-list has-kb-palette-1-color has-text-color has-link-color wp-elements-f6d37ff1417defa18eb44c34b73116c6\">\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-d13feb8494dac8d167cee624557cdaae\" style=\"padding-top:0;padding-bottom:0\">To evaluate and validate the profile and eligibility of the potential buyer, as well as to manage their registration and accreditation;<\/li>\n\n\n\n<li>Where applicable, to establish, manage, and execute the relationship related to the program, as well as the necessary administrative processes for this purpose.<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-e0c8f4297a14f59731950e5389640e60\" style=\"padding-top:0;padding-bottom:var(--wp--preset--spacing--30)\">Advertising, communication, and promotion of the events. Buyers expressly authorizes Messe Berlin Americas to use their image to the extent that the images were taken during the trade show and in the vicinity of the exhibition grounds or within its facilities.<\/li>\n<\/ul>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_8278dd-bb, .wp-block-kadence-advancedheading.kt-adv-heading3_8278dd-bb[data-kb-block=\"kb-adv-heading3_8278dd-bb\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_8278dd-bb mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_8278dd-bb[data-kb-block=\"kb-adv-heading3_8278dd-bb\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_8278dd-bb img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_8278dd-bb[data-kb-block=\"kb-adv-heading3_8278dd-bb\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_8278dd-bb wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_8278dd-bb\">When such processing involves refunds or payments, it may require financial data and, where applicable, the corresponding express consent. For more details, please refer to the data protection notice related to the Hosted Buyer Program<em>: [\u00a0<a href=\"https:\/\/itb-americas.com\/hosted-buyer-program-terms-and-conditions\/\">https:\/\/itb-americas.com\/hosted-buyer-program-terms-and-conditions\/<\/a>]<\/em><\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_8b4218-47, .wp-block-kadence-advancedheading.kt-adv-heading3_8b4218-47[data-kb-block=\"kb-adv-heading3_8b4218-47\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_8b4218-47 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_8b4218-47[data-kb-block=\"kb-adv-heading3_8b4218-47\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_8b4218-47 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_8b4218-47[data-kb-block=\"kb-adv-heading3_8b4218-47\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_8b4218-47 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_8b4218-47\">2. For website visitors and users of forms or digital platforms:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-5be2130010303e4e8ea8e80d1614fb4a\" style=\"font-size:16px\">Manage registration, authentication, and account management;<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-ba7a94d47c36e4c3e9a39ceed8cb9acb\">Respond to requests for information, contact, or support;<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-bec798bf1d3bd25cad004519506df026\">Operate, maintain, and ensure the technical functioning of the sites and platforms (including security measures, technical audits, and abuse prevention); and<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-94d18ddf1717360669ceec46a9fd92fe\" style=\"font-size:16px\">Manage preferences and settings related to features offered on the site or platforms.<\/li>\n<\/ul>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_8d655e-1a, .wp-block-kadence-advancedheading.kt-adv-heading3_8d655e-1a[data-kb-block=\"kb-adv-heading3_8d655e-1a\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_8d655e-1a mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_8d655e-1a[data-kb-block=\"kb-adv-heading3_8d655e-1a\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_8d655e-1a img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_8d655e-1a[data-kb-block=\"kb-adv-heading3_8d655e-1a\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_8d655e-1a wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_8d655e-1a\">For more details, please refer to the privacy notice regarding cookies and tracking technologies<em>: [\u00a0<a href=\"https:\/\/itb-americas.com\/cookies\/\">https:\/\/itb-americas.com\/cookies\/<\/a>]<\/em><\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_783995-21, .wp-block-kadence-advancedheading.kt-adv-heading3_783995-21[data-kb-block=\"kb-adv-heading3_783995-21\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_783995-21 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_783995-21[data-kb-block=\"kb-adv-heading3_783995-21\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_783995-21 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_783995-21[data-kb-block=\"kb-adv-heading3_783995-21\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_783995-21 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_783995-21\">3. In the case of visitors to trade fairs and events organized by\u00a0<strong>Messe Berlin Americas<\/strong>\u00a0(a visitor is any person who comes to, or is present in, the fairs and events, without regard the reason of his\/her presence):<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-58aeb433733355eb339a505fca2ffb64\" style=\"font-size:16px\">Manage registration, access, credentials, and entry control;<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-ded81ee91ddac10ac9c1fb152fcb1f55\">Visitor services, event operations, and support;<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-8c6468affe980e7127a4e0896deafce8\">Security at facilities and venues, including access controls and for security and operational purposes; and<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-d1f81dcb4e9944bba974367f68db5bc9\">Administer participation in sessions, forums, and event activities.<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-f2d604d7c390fd386e255e1e9e159fd2\" style=\"font-size:16px\">Advertising, communication, and promotion of the events. The visitor expressly authorizes Messe Berlin Americas to use their image to the extent that the images were taken during the trade show and in the vicinity of the exhibition grounds or within its facilities.<\/li>\n<\/ul>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_20dc7b-d0, .wp-block-kadence-advancedheading.kt-adv-heading3_20dc7b-d0[data-kb-block=\"kb-adv-heading3_20dc7b-d0\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_20dc7b-d0 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_20dc7b-d0[data-kb-block=\"kb-adv-heading3_20dc7b-d0\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_20dc7b-d0 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_20dc7b-d0[data-kb-block=\"kb-adv-heading3_20dc7b-d0\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_20dc7b-d0 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_20dc7b-d0\">4. In the case of clients who rent spaces or participate as exhibitors;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-eb8953c35a8383b99aaaa1166dce220d\" style=\"padding-bottom:var(--wp--preset--spacing--30);font-size:16px\">To handle requests, quotes, and the booking of spaces and services;<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-6a2cba2b00eeaaaa3a395d9f78c95855\">To manage the contractual relationship (including billing, collection, payments, access, and event operations);<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-1c373e53620db0991c83fc854ef3904d\">To provide exhibitor tools; and<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-93dfebfaa613d186be25427674cb5a1c\">To coordinate matters related to setup\/teardown, services, and trade show operations.<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-7b1669f6a7a2e5c06d139427646370db\" style=\"padding-bottom:var(--wp--preset--spacing--30);font-size:16px\">Advertising, communication, and promotion of the events. Such persons expressly authorize Messe Berlin Americas to use their image to the extent that the images were taken during the fair and in the vicinity of the fairgrounds or within its facilities.<\/li>\n<\/ul>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_043e60-33, .wp-block-kadence-advancedheading.kt-adv-heading3_043e60-33[data-kb-block=\"kb-adv-heading3_043e60-33\"]{font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_043e60-33 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_043e60-33[data-kb-block=\"kb-adv-heading3_043e60-33\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_043e60-33 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_043e60-33[data-kb-block=\"kb-adv-heading3_043e60-33\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_043e60-33 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_043e60-33\">5. In the case of suppliers, for evaluation, onboarding and engagement, procurement administration and service provision, invoicing and payments, and compliance, auditing, and quality and incident management.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_7106b2-f6, .wp-block-kadence-advancedheading.kt-adv-heading3_7106b2-f6[data-kb-block=\"kb-adv-heading3_7106b2-f6\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_7106b2-f6 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_7106b2-f6[data-kb-block=\"kb-adv-heading3_7106b2-f6\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_7106b2-f6 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_7106b2-f6[data-kb-block=\"kb-adv-heading3_7106b2-f6\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_7106b2-f6 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_7106b2-f6\">6. In the case of media and public relations contacts, to administer press databases; manage accreditations; send press releases, announcements, and invitations; coordinate interviews or press activities; and follow up on coverage and information requests.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_bdcfcd-70, .wp-block-kadence-advancedheading.kt-adv-heading3_bdcfcd-70[data-kb-block=\"kb-adv-heading3_bdcfcd-70\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_bdcfcd-70 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_bdcfcd-70[data-kb-block=\"kb-adv-heading3_bdcfcd-70\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_bdcfcd-70 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_bdcfcd-70[data-kb-block=\"kb-adv-heading3_bdcfcd-70\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_bdcfcd-70 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_bdcfcd-70\">7. In the case of Messe Berlin Americas employees, for the preparation of the employment file, physical access to and control of facilities, administration of electronic access to systems and technological infrastructure, compliance with obligations arising from labor, tax, and social security laws, administration of payroll services, as well as the granting of benefits provided for under Mexican labor legislation.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_89474b-a9, .wp-block-kadence-advancedheading.kt-adv-heading3_89474b-a9[data-kb-block=\"kb-adv-heading3_89474b-a9\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_89474b-a9 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_89474b-a9[data-kb-block=\"kb-adv-heading3_89474b-a9\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_89474b-a9 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_89474b-a9[data-kb-block=\"kb-adv-heading3_89474b-a9\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_89474b-a9 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_89474b-a9\">Additionally,\u00a0<strong>Messe Berlin Americas<\/strong>\u00a0may process your data for the following secondary purposes, which are not necessary for the principal legal relationship: (i) marketing, promotion, and publication, including the periodic sending of, or sending in connection with events, information about Messe Berlin Americas and, where applicable, about its own events or third-party events organized or promoted by the group, as well as opinion surveys, market research, contests, or promotional activities; and (ii) invitations to future events organized or promoted by Messe Berlin Americas, including future editions of the applicable events. These secondary purposes shall be carried out on the basis of your consent, and you may object to them or request the restriction of processing in accordance with the section on rights and options set forth in this notice.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_49da1d-7d, .wp-block-kadence-advancedheading.kt-adv-heading3_49da1d-7d[data-kb-block=\"kb-adv-heading3_49da1d-7d\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_49da1d-7d mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_49da1d-7d[data-kb-block=\"kb-adv-heading3_49da1d-7d\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_49da1d-7d img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_49da1d-7d[data-kb-block=\"kb-adv-heading3_49da1d-7d\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_49da1d-7d wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_49da1d-7d\">Finally, Messe Berlin Americas may process data without obtaining consent where such data are required to comply with obligations arising from a legal relationship between the data subject and Messe Berlin Americas, where required by a legal provision, or where there is a duly grounded and reasoned order from a competent authority. If Messe Berlin Americas intends to process your data for a purpose other than those established in this notice, your consent shall be obtained again (Art. 11 LFPDP).<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_46c6b8-35, .wp-block-kadence-advancedheading.kt-adv-heading3_46c6b8-35[data-kb-block=\"kb-adv-heading3_46c6b8-35\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-weight:400;font-style:normal;font-family:Geologica;}.wp-block-kadence-advancedheading.kt-adv-heading3_46c6b8-35 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_46c6b8-35[data-kb-block=\"kb-adv-heading3_46c6b8-35\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_46c6b8-35 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_46c6b8-35[data-kb-block=\"kb-adv-heading3_46c6b8-35\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_46c6b8-35 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_46c6b8-35\">For information on rights, in particular the right to object to the processing and use of data for advertising or invitation to future events purposes, see section 6.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-4 kt-pane3_0eedb8-1a\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">4. Data transfer<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3_6d036a-47, .wp-block-kadence-advancedheading.kt-adv-heading3_6d036a-47[data-kb-block=\"kb-adv-heading3_6d036a-47\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_6d036a-47 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_6d036a-47[data-kb-block=\"kb-adv-heading3_6d036a-47\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_6d036a-47 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_6d036a-47[data-kb-block=\"kb-adv-heading3_6d036a-47\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_6d036a-47 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_6d036a-47\">Your personal data may be transferred to third parties, provided that such transfer is related to the purposes referred to in the preceding section. Your personal data may be processed by third parties within or outside the national territory, provided that such transfers are necessary and are related to the purposes that have been disclosed to you.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_b22cad-d3, .wp-block-kadence-advancedheading.kt-adv-heading3_b22cad-d3[data-kb-block=\"kb-adv-heading3_b22cad-d3\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_b22cad-d3 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_b22cad-d3[data-kb-block=\"kb-adv-heading3_b22cad-d3\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_b22cad-d3 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_b22cad-d3[data-kb-block=\"kb-adv-heading3_b22cad-d3\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_b22cad-d3 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_b22cad-d3\">Some of the foreign representatives, companies of the Messe Berlin Americas group of companies, processors and third-party providers are located in third countries outside Mexico, which may or may not provide the same level of data protection as Mexico, in particular due to the absence of a legal framework, independent supervisory authorities or data protection rights and remedies. Such transfer would only be made if necessary and whenever the related recipient party is obliged to the same level of protection as the controller.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_9e0202-0e, .wp-block-kadence-advancedheading.kt-adv-heading3_9e0202-0e[data-kb-block=\"kb-adv-heading3_9e0202-0e\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_9e0202-0e mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_9e0202-0e[data-kb-block=\"kb-adv-heading3_9e0202-0e\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_9e0202-0e img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_9e0202-0e[data-kb-block=\"kb-adv-heading3_9e0202-0e\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_9e0202-0e wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_9e0202-0e\">With regard to the transfer of data to companies of the Messe Berlin Americas group of companies, or to third parties, the transfer of data may take place when it is necessary for the performance of the contract or the business relationship you have established with Messe Berlin Americas (Arts. 6, 7, 9, 35 and 36 LFPDP). Such transfers include, without limitation, insurance companies, financial institutions, the Company\u2019s internal and external auditors who monitor the quality of the services provided, as well as authorities that so require in accordance with applicable law.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-5 kt-pane3_73d003-70\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">5. Storage period<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3_ada2ff-71, .wp-block-kadence-advancedheading.kt-adv-heading3_ada2ff-71[data-kb-block=\"kb-adv-heading3_ada2ff-71\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_ada2ff-71 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_ada2ff-71[data-kb-block=\"kb-adv-heading3_ada2ff-71\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_ada2ff-71 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_ada2ff-71[data-kb-block=\"kb-adv-heading3_ada2ff-71\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_ada2ff-71 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_ada2ff-71\">Stored personal data will be erased once they are no longer needed for achieving the relevant purpose of their processing.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_b22fa7-f3, .wp-block-kadence-advancedheading.kt-adv-heading3_b22fa7-f3[data-kb-block=\"kb-adv-heading3_b22fa7-f3\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_b22fa7-f3 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_b22fa7-f3[data-kb-block=\"kb-adv-heading3_b22fa7-f3\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_b22fa7-f3 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_b22fa7-f3[data-kb-block=\"kb-adv-heading3_b22fa7-f3\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_b22fa7-f3 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_b22fa7-f3\">Insofar as processing is based on consent or on the basis of the legitimate interest of Messe Berlin Americas or a company of the Messe Berlin Americas group of companies, the data in question will no longer be processed for the associated purpose after receipt of the withdrawal of consent or receipt of the objection and, if applicable, will be deleted, unless there are legal exceptions to this rule. Irrespective of this, data with regard to which there are obligations to retain data under commercial or tax law will only be deleted after expiry of the statutory periods (generally 6 or 10 years).<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-6 kt-pane3_0187a5-51\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">6. Data protection rights (ARCO Rights)<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3_9c7877-a3, .wp-block-kadence-advancedheading.kt-adv-heading3_9c7877-a3[data-kb-block=\"kb-adv-heading3_9c7877-a3\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_9c7877-a3 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_9c7877-a3[data-kb-block=\"kb-adv-heading3_9c7877-a3\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_9c7877-a3 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_9c7877-a3[data-kb-block=\"kb-adv-heading3_9c7877-a3\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_9c7877-a3 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_9c7877-a3\">To exercise the following rights, data subjects can contact the controller at any time (see section 1 above for contact details). Pursuant Art. 28 LFPDP, to exercise ARCO Rights, data subjects must send a request to the controller including the following information:<\/p>\n\n\n\n<ol style=\"font-size:16px;font-style:normal;font-weight:400\" class=\"wp-block-list has-kb-palette-1-color has-text-color has-link-color wp-elements-5c0c800c3979dfaefc3c0af075e3f2af\">\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-ab263c5a4ea81bc9077e67e6ca320bce\" style=\"padding-top:0;padding-bottom:var(--wp--preset--spacing--30)\">Name, address and email to receive notices and answers relate to his\/her request.<\/li>\n\n\n\n<li>If applicable, evidence of the identity of the data subject, and\/or its representative.<\/li>\n\n\n\n<li>Clear, concise and precise description of the data related to his\/her request.<\/li>\n\n\n\n<li>Description of the right to be exercise.<\/li>\n\n\n\n<li class=\"has-kb-palette-1-color has-text-color has-link-color wp-elements-5169a906fe69a77e90cbcf3c1d09b70d\" style=\"padding-top:0;padding-bottom:var(--wp--preset--spacing--30)\">Any other element that may facilitate the localization of the related data.<\/li>\n<\/ol>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_6219fa-ad, .wp-block-kadence-advancedheading.kt-adv-heading3_6219fa-ad[data-kb-block=\"kb-adv-heading3_6219fa-ad\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_6219fa-ad mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_6219fa-ad[data-kb-block=\"kb-adv-heading3_6219fa-ad\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_6219fa-ad img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_6219fa-ad[data-kb-block=\"kb-adv-heading3_6219fa-ad\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_6219fa-ad wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_6219fa-ad\">Rights of the data subjects pursuant to Arts. 21-34 LFPDP: the right to access about personal data, the right to rectification, erasure as well as to opposition of processing. If consent has been given, this can be withdrawn at any time with effect for the future.<br>Rights of objection<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_dd2560-5e, .wp-block-kadence-advancedheading.kt-adv-heading3_dd2560-5e[data-kb-block=\"kb-adv-heading3_dd2560-5e\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_dd2560-5e mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_dd2560-5e[data-kb-block=\"kb-adv-heading3_dd2560-5e\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_dd2560-5e img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_dd2560-5e[data-kb-block=\"kb-adv-heading3_dd2560-5e\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_dd2560-5e wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_dd2560-5e\">Insofar as the processing is based on the legal basis of legitimate interest (Arts. 6 and 7 LFPDP) (see section 3 above), the data subject has the right to object to the processing of personal data at any time on grounds relating to the particular situation of the data subject.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_b41c45-25, .wp-block-kadence-advancedheading.kt-adv-heading3_b41c45-25[data-kb-block=\"kb-adv-heading3_b41c45-25\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_b41c45-25 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_b41c45-25[data-kb-block=\"kb-adv-heading3_b41c45-25\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_b41c45-25 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_b41c45-25[data-kb-block=\"kb-adv-heading3_b41c45-25\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_b41c45-25 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_b41c45-25\">Furthermore, an objection to the processing and use of the data for advertising purposes can be lodged at any time with effect for the future. The newsletters also include an unsubscribe link.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-7 kt-pane3_9b514c-b2\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">7. Options and means offered to limit and protect the process and transfer of data.<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3_3f0dd2-9d, .wp-block-kadence-advancedheading.kt-adv-heading3_3f0dd2-9d[data-kb-block=\"kb-adv-heading3_3f0dd2-9d\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_3f0dd2-9d mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_3f0dd2-9d[data-kb-block=\"kb-adv-heading3_3f0dd2-9d\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_3f0dd2-9d img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_3f0dd2-9d[data-kb-block=\"kb-adv-heading3_3f0dd2-9d\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_3f0dd2-9d wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_3f0dd2-9d\"><strong>Messe Berlin Americas<\/strong>\u00a0implements various security measures to safeguard personal data, including restricted access to physical and electronic databases; confidentiality undertakings assumed, in accordance with the Company\u2019s internal policies, with respect to all information to which individuals providing services to the Controller have access in the performance of their duties; confidentiality clauses with our suppliers; security systems; locked files with restricted access; and confidentiality and liability agreements with third parties who receive personal data as a result of transfers that are necessary for, or related to, the purposes set out in Section 3. In addition, data update campaigns are carried out in order to cleanse the databases and to comply with the data quality principle, as reflected in LFPDP.<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_196c77-4f, .wp-block-kadence-advancedheading.kt-adv-heading3_196c77-4f[data-kb-block=\"kb-adv-heading3_196c77-4f\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_196c77-4f mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_196c77-4f[data-kb-block=\"kb-adv-heading3_196c77-4f\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_196c77-4f img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_196c77-4f[data-kb-block=\"kb-adv-heading3_196c77-4f\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_196c77-4f wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_196c77-4f\">If data subjects are of the opinion that the data processing violates data protection law, they have the right to lodge a complaint with the competent supervisory authority (Secretar\u00eda Anticorrupci\u00f3n y Buen Gobierno) (Arts. 38-57 LFPDP).<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-8 kt-pane3_ee9015-64\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">8. Changes to the Privacy Notice<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3_b23164-19, .wp-block-kadence-advancedheading.kt-adv-heading3_b23164-19[data-kb-block=\"kb-adv-heading3_b23164-19\"]{margin-bottom:var(--global-kb-spacing-xs, 1rem);font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_b23164-19 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_b23164-19[data-kb-block=\"kb-adv-heading3_b23164-19\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_b23164-19 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_b23164-19[data-kb-block=\"kb-adv-heading3_b23164-19\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_b23164-19 wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_b23164-19\">Any changes to this Privacy Notice or to the purposes for the processing of the personal data you have provided to us will be communicated to you through reasonable means, as well as by publication on the\u00a0<strong>Messe Berlin Americas\u00a0<\/strong>website and\/or in visible locations at\u00a0<strong>Messe Berlin Americas<\/strong>\u2019 facilities.<\/p>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3_e30ffe-bf, .wp-block-kadence-advancedheading.kt-adv-heading3_e30ffe-bf[data-kb-block=\"kb-adv-heading3_e30ffe-bf\"]{margin-top:var(--global-kb-spacing-xs, 1rem);font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3_e30ffe-bf mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3_e30ffe-bf[data-kb-block=\"kb-adv-heading3_e30ffe-bf\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3_e30ffe-bf img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3_e30ffe-bf[data-kb-block=\"kb-adv-heading3_e30ffe-bf\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading3_e30ffe-bf wp-block-kadence-advancedheading has-kb-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading3_e30ffe-bf\">Last update: April 2026<\/p>\n<\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Messe Berlin Americas, S. de R. L. de C. V. Messe Berlin Americas, S. de R.L. de C.V. (hereinafter, \u201cMesse Berlin Americas\u201d), attaches great importance to data protection. This privacy and data protection notice provides information on the processing of personal data of\u00a0Messe Berlin Americas\u00a0employees; buyers or trade visitors; website visitors; visitors to trade fairs&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_kad_post_transparent":"disable","_kad_post_title":"hide","_kad_post_layout":"fullwidth","_kad_post_sidebar_id":"","_kad_post_content_style":"unboxed","_kad_post_vertical_padding":"hide","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"class_list":["post-3","page","type-page","status-publish","hentry"],"translation":{"provider":"WPGlobus","version":"3.0.3","language":"br","enabled_languages":["en","es","br"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"es":{"title":false,"content":false,"excerpt":false},"br":{"title":false,"content":false,"excerpt":false}}},"_links":{"self":[{"href":"https:\/\/messe-berlin.mx\/br\/wp-json\/wp\/v2\/pages\/3","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/messe-berlin.mx\/br\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/messe-berlin.mx\/br\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/messe-berlin.mx\/br\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/messe-berlin.mx\/br\/wp-json\/wp\/v2\/comments?post=3"}],"version-history":[{"count":5,"href":"https:\/\/messe-berlin.mx\/br\/wp-json\/wp\/v2\/pages\/3\/revisions"}],"predecessor-version":[{"id":161,"href":"https:\/\/messe-berlin.mx\/br\/wp-json\/wp\/v2\/pages\/3\/revisions\/161"}],"wp:attachment":[{"href":"https:\/\/messe-berlin.mx\/br\/wp-json\/wp\/v2\/media?parent=3"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}